Os últimos anos que passamos com uma recessão bastante acentuada, parecem estar ficando para trás, mas se analisarmos com mais profundidade o mercado neste ano, veremos que existem muitas consultas, mas ainda com pouquíssimos fechamentos de vendas. Nos negócios B2B,...
Primeiramente vamos definir o que é vendas B2B (Business to Business), ou seja a relação comercial entre empresas. Neste tipo de negócio, os produtos são complexos, os ciclos de vendas são longos e muitos tomadores de decisão estão envolvidos no processo, pois você...
Quando pedimos para as pessoas definirem o que é um vendedor, a maioria provavelmente dirá: o inconveniente, o chato, aquele que quer “empurrar” alguma coisa que não precisamos, aquele que não deu certo em nada na vida e resolveu tentar a carreira em vendas....
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